SaaStories: The Story of Hippo Video (with Karthi Mariappan, Co-founder and CEO at Hippo Video)
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About the speaker

Karthi Mariappan S

Karthi Mariappan S

Co Founder and CEO at Hippo Video: Video CX Platform

Karthi Mariappan S Co Founder and CEO at Hippo Video( Video CX Platform) comes with the wealth of 16 years experience as a product strategist, marketer and product manager. He built several successful products in Zoho including Zoho Recruit, Zoho People, OpManager, and Studio.

Karthi is experienced in identifying new markets, and an expert in identifying alternative marketing channels, scaling up teams to handle growth. He is a people manager, mentor and passionate trainer.

Podcast description

Tune in for the replay version of SaaSStories podcast featuring Karthi Mariappan.

This podcast will uncover the inspiring journey of Hippo Video, starting from the inception to execution.

At the end of this episode, you will learn more about...

How to develop the go-to-market strategy for your startup

Ways to pitch in to your investors so that they overlook your competitors

Pivoting - Making the right turn at the right time

Seize the Opportunities and Mentorship Importance

Trial and error - How did Hippo Video leverage this method?