Video Consumption In 2023: How It’s Changing The B2B Sales Landscape
Consumers these days resort to videos for more than just entertainment. It is the go-to medium for product demos, reviews, tutorials and much more.
Content
3 challenges of CSMs in 2023 and how to tackle it with videos
Customer success managers (CSMs) are constantly challenged to provide an exceptional customer experience. One tool that can help nurture strong customer relationships and foster mutual trust is video.
Video Messaging is Listed by Gartner for Sales Pipeline Growth
Video messaging is the future, and businesses know it. After all, 80% of people would rather watch a video than read text! B2B professionals are slowly, but surely, recognizing the persuasive power of video messages in driving pipeline growth and are using videos to stimulate their viewers’ visual nature in new ways. From converting leads […]
How to Use Video as a “Pattern Interrupt” in Sales
Today, there are more ways than ever before to connect with a prospect. But people are busier and have less patience too. No wonder most sales reps lament that prospecting is the hardest part of the outbound sales process. It doesn’t have to be. Personalized video messages done right are how you can rise above […]
Video email examples for staggering results
Salespeople these days are sending out emails like there is no tomorrow–it’s almost like they’re acting on impulse. So here is a message I would like to share: Dear salesperson, I know you’ve been trying too hard to get your prospects’ attention – scaling any mountain, swimming across any ocean, and coiling any fancy term […]
How Gamification Can Help Insurance Sales
How good are you with managing your money? Sure, you might have been in the insurance industry for a long, but want to take up a challenge? It’s time to play Bummer! Go to this website and try your luck. P.S: As you play the game, pay attention to your insurance choices. It can affect […]
Video Accessibility Checklist – 8 Tips For Creating Accessible Videos
Web accessibility is already a hot topic among content producers and online businesses. This is because of the constant calls for diversity and inclusivity in our workplace, commercials, and the content we produce. As a result, guidelines, such as the Web Content Accessibility Guidelines (WCAG) and the A11Y, have been developed to spearhead accessibility. Governments, […]
How Video Content Helps Sales Reps Close More Deals
How essential is video when it comes to winning more deals? 4 Video in Sales/Marketing Statistics 86% of businesses use video as a marketing tool, increasing slightly from 85% in 2020. [hubspot] 78% report that video has directly helped increase sales [weidert] An ice.com study saw conversions increase by 400 percent for visitors who viewed […]
How Startups Can Target Millenials Using Video Content
Start-ups cannot afford anything less than colossal growth. Therefore, they require rapid revenue-generating results that would prevent their finding from drying up. It happens because investors look for significant returns on their investment now, more so than before, while backing start-ups. Although an exceptional product or service is the fundamental building block of a company’s […]
6 Steps to Make a Prospecting Video for Email
Prospecting can be challenging. No, not the sending out of cold outreach emails. The hard part is not hearing back from prospects. And that happens more often than you get responses. The main reason for this is that your prospects get 121 business emails a day. That’s why you must come up with a strategy […]