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Create & Send Personalized Video Emails Directly within HubSpot with Hippo Video Are you fed up with low open rates and stagnant conversion numbers of your HubSpot email campaigns? Traditional text-based emails are often lost in the noise of today’s digital world. The solution? Personalized video emails. By leveraging the power of video, you can […]
Videos are a great medium to tell your story, engage your audience visually, and drive value for your business. It’s only when you have a great video hosting platform for your business goals; your video content will reap the benefits. There is also a slight increase in the growing number of video hosting platforms as […]
Amy Franko is a Sales Leader, Keynote Speaker, and Author. She built a successful and lucrative B2B sales career with global tech giants IBM and Lenovo. She then took a 180° pivot into entrepreneurship in 2007, launching a training company, Impact Instruction Group. She is named as LinkedIn 2019 Top Sales Voice. Listen to the […]
As the creation and sharing of online videos are on the rise, digital marketing agencies lack certainty in choosing the best video hosting platform that would benefit them. The ideal video hosting platform will provide you a space to create or upload videos, edit them to perfection, customize the player, generate leads, and report back […]
You’ve probably come across these email personalization stats. 99% of email marketers say email personalization can advance customer relationships. 80% of consumers are more likely to purchase when brands offer them personalized experiences. Plus, it’s the number one tactic to increase engagement rates. And I could go on. In short, every marketer knows how effective […]
This article provides you with a step-by-step breakdown of how you can build a sales enablement strategy from scratch to equip your sales reps and marketing teams in this age of digital selling. Before we begin, let’s look into the various topics we will cover in this article: What is sales enablement? Sales enablement is […]
What is a Go-To-Market (GTM) Plan? A go-to-market plan is a specific action plan that spells out how a product should be launched and brought to the market. It specifies the marketing plan, business strategy, pricing and distribution strategy for the product that will help the company achieve its business goals and KPIs. 5 elements […]
Revenue Operation is not a new term. If you are reading this article, there are chances that you have an understanding of the core framework of Revenue Operations and its potential impact on your business. When you see that even a top-notch sales team is not giving your business the expected growth, it is time […]
The majority of the products and services available in the market are quite similar in terms of functions, looks, and target demography. It poses a big challenge for marketers to come up with products that stand out of the lot. Traditionally, a company would spend huge funds to improve the looks and features of the […]
As a leading video CX Platform that has grown to be trusted by more than 4 million users worldwide— a far cry away from when we opened in 2016 with nothing but 7 employees and a dream— we here at Hippo Video understand the importance of easily embeddable media. That’s why when we had the […]